Dispenza reports 1.2B sales influenced, 2.1B website visits and 3.8B Google impressions across its client base. Headquartered in Las Vegas, NV. +700% — NuLeaf NV case study. Four more named cases sit in dispensary marketing case studies.
Services
Dispensary marketing services: rank, build, retain, run
Cannabis marketing agency for licensed dispensaries. Local SEO, menu-connected websites, email, SMS and loyalty under one contract.
PERFORMANCE GUARANTEE
We understand that being in the top 3 local search results is crucial for driving organic traffic and attracting qualified leads. That's why we write the commitment into the agreement: Top 3 Guaranteed, for the keyword set, radius and window your agreement names. Terms apply. That's how confident we are in our ability to optimize your online presence and deliver exceptional results.
READ MOREWhy one stack beats a rented four-vendor stack
Most dispensary digital marketing is assembled from parts. A marketplace listing. A menu vendor. A loyalty or SMS SaaS. A generic retainer for the website. Four contracts, four logins, four reports that never agree.
We run the platform and the agency under one contract. All Dispenza client sites run on SGEN, so the site, the menu pages and the local SEO ship from the same team. Local ranking is included from the first dollar, not gated behind a top tier. Email, SMS and loyalty come under the same contract, with one point of contact.
The market splits platform from ranking. Anyone can make a website, but we make sales engines.
Rank in the local pack
DISPENSARY SEO
The guaranteed core. A dispensary does not lose a customer to a better product page. It loses them three results above the fold, in the local pack, before the visitor scrolls. Local, on-page and content SEO aimed at exactly that, carrying a written top-3 local ranking guarantee — Dispenza's own offer; the keywords, radius and time window are set in your agreement. Terms apply. Before the demo we read your local pack and return where you sit for “dispensary near me” across your radius, as Share of Local Voice.
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LOCAL SEO & GOOGLE BUSINESS PROFILE
A customer who types “dispensary near me” is answered with three profiles before any website appears. If yours is not one of the three, the call, the direction request and the pre-order go to the store that is. We run the profile as the front door it actually is: Google Business Profile management, localized on-page work, 100+ off-page profiles for every location, and monthly and quarterly reporting on what moved.
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CANNABIS SEO
Content and technical SEO for the category terms that feed the local work. The usual dispensary stack rents four things — a site on a generic CMS, a marketplace listing, a menu embed and an SEO retainer — and not one of the four controls the page that has to rank. Here a title tag does not wait a sprint and a schema fix does not wait a quarter, because the platform and the agency are the same team.
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Build a site that sells from the menu
WEBSITE DESIGN & DEVELOPMENT ON SGEN
Your website is the digital version of your storefront. Anyone can make a website, but we make sales engines. We've designed over 100 websites for dispensaries and we know what works. We don't charge for web design & development because we only care about delivering what you need: a website that converts.
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DISPENSARY WEBSITES: THE LIVE SHOWCASE
Named client sites on SGEN, each one shown with the menu vendor it runs. Open any of them and check the menu, the speed and the store selector before you book a call — you are judging the build on real dispensaries, not mock-ups. Most cannabis websites are three rentals stacked on each other: a template on a generic CMS, a marketplace listing that owns the customer, and a menu iframe that owns the product pages. The dispensary pays for all three and owns none of the data.
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BRAND & PACKAGE DESIGN
Many businesses come to us with an unfinished brand — sometimes even without a logo. Our full-time designers can help bring your brand to life with modern standards. Need help creating graphics for your business, such as menus, deals & specials graphics, product images, banner ads, and/or merchandise? Our design team can help you create these touchpoints at no additional cost.
At Dispenza, we have a dedicated team of designers who specialize in creating captivating digital advertisements that leave a lasting impression such
- Daily/ Weekly Deals
- Billboards & Menu Displays
- Custom Advertisement Designs
- Persuasive Ad Copy
- Multi-Ad Format Delivery
POS, MENU & MARKETING-TECH INTEGRATIONS
Having built 500+ dispensary sites across the country, all on SGEN, we have already worked with every major technology company that supports the cannabis industry. Blaze, Treez, Dutchie, iHeartJane, Tymber, LeafLogix, and many more… We have hit record conversion stats with Dutchie, always recommend them, but have no issue working with all major developers on dispensary tech.
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Retain the customers you win
DISPENSARY EMAIL MARKETING
Email is built into your SGEN site: the list, the templates and the flows live on the same platform as your menu, under one contract, run by Dispenza. Segmented sends go to the first-party list your own site collects, not to an audience someone else rents back to you. You get your own figures from month one — delivered, opens, clicks and orders matched to POS transactions, reported beside your local rankings.
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DISPENSARY SMS MARKETING
Compliant text programs, run for you on the same platform as the site, the menu and the email. Written consent on file before a single send, quiet hours honoured by state, and STOP acted on instantly. The checklist runs on every campaign and is checked again whenever your state, your platform or your store hours change. Every send lands in the same monthly report as everything else.
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DISPENSARY LOYALTY MARKETING
Points, tiers and win-back flows tied to the menu and the POS. Loyalty runs on the same SGEN platform as your site, your email and your SMS, under one contract: one member record, one report, one point of contact — rather than a fourth login and a fourth invoice that never reconciles with the other three.
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Run the numbers every month
CONVERSION RATE OPTIMIZATION
CRO is an art form. We're experts in designing the easiest path to get a new customer to try your business. We created a 53% conversion rate on Dutchie for NuLeaf Nevada — outperforming other dispensaries who also use Dutchie's menu & shopping experience. With Dispenza, you get strategies that are in best practice and proven for our clients. No guessing here, we know the answers.
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MARKETING REPORTS
At Dispenza, we believe in transparency and accountability. That's why we provide comprehensive reporting services to keep you informed about the performance and results of our strategies and services. Our reports are designed to provide valuable insights, measure key metrics, and guide data-driven decision-making.
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MARKETING CONSULTING
Let's face it: tech is behind in our industry. How to decide which products and practices to use to accomplish specific operating challenges can be a nightmare. At Dispenza, we've heard it all, and we've most likely have already aided a helping hand countless times for the exact challenges you're facing. If you have a tech problem impeding your business growth, let's chat. We're here to help.
READ MOREThe dispensary marketing company
That owns the platform
500+
DISPENSARY SITES ON SGEN
5.0 STAR
GOOGLE RATING
~5 YRS
ON SGEN
+700%
NULEAF NV SALES
Dispensary marketing agency services by store type
- Single-location dispensaries: One store, one local pack to win. Marketing for single-location dispensaries
- Multi-location dispensaries and MSOs: One contract, one report per store. Marketing for multi-location dispensaries
- Delivery dispensaries: Service-area GBP, menu pages that rank without a storefront. Marketing for delivery dispensaries
Markets we work in
- dispensary marketing in Fulton County, GA
- New Hampshire dispensary marketing
- Texas dispensary marketing agency
- Delaware dispensary marketing services
- Georgia dispensary marketing agency
- South Dakota dispensary marketing
- marketing for Pennsylvania dispensaries
- Iowa dispensary marketing
- Arkansas dispensary marketing agency
Where to go next
- The pillar: Dispensary marketing: the strategic guide
- The receipts: Five dispensary marketing case studies
- The numbers: How dispensary marketing pricing works
- The home market: our Las Vegas dispensary marketing team
- Statewide: dispensary marketing agency in Nevada
- The Gulf South: marketing for Louisiana dispensaries
FAQ
Which dispensary marketing companies are worth shortlisting?
Shortlist on four checks. Does the agency put "dispensary" in its service titles, or sell the whole plant-touching category. Does it own the platform your site runs on. Is local ranking included at every tier. Are the case studies named, dated and tied to their own pages. Dispenza answers yes to all four; verify each on this site.
Do you work with dispensaries outside Nevada?
Yes. Dispenza is headquartered in Las Vegas, NV and has built 500+ dispensary sites across the country, all on SGEN. Local SEO, GBP management and the menu-connected site are scoped per location, wherever the license sits. Delivery-only and multi-location operators run on the same contract as single stores.
What does a dispensary marketing engagement include?
Both plans list every module in full: SEO, the SGEN website, graphics, monthly strategy sessions, monthly and quarterly reporting with attribution, a dedicated campaign strategist, consulting, and technology and integrations support. The enterprise plan adds creative, email, SMS and review management. Pricing is scoped to your locations.
Pricing is scoped to your locations; every module in both plans is listed in full — how pricing works. Guarantee wording: see guarantee terms.
