Performance marketing
Organic and local demand for a licensed dispensary.
- Localized On-Page SEO
- 100+ Off-Page SEO (Profiles)
- Google Business Profile Management
- Monthly and Quarterly Reporting
29 retail locations. Three map positions.
A dispensary-only agency, working all of Louisiana. One team, one contract, every surface a shopper touches.
The numbers
1.2 BLN
SALES INFLUENCED
2.1 BLN
WEBSITE VISITS
3.8 BLN
GOOGLE IMPRESSIONS
500+
LOCATION HELPED
Two of twelve
Organic and local demand for a licensed dispensary.
Menu-connected sites built to be updated by staff.
Services
Ten licenses answer for the whole state and the doors under them are earned on enrolment rather than opened at will, so the retailer that gets found first and remembered longest keeps the share. These twelve do both jobs for yours: three to rank it, four to build the site and the brand, three to bring your buyer back, two to run the numbers. One contract, one team, and the plans below show which modules each carries.
Rank
Build
Menu-connected sites on SGEN, updated by staff.
READ MOREMenu, POS, loyalty and analytics talking to each other.
READ MORETurning the traffic you already pay for into orders.
READ MOREIdentity, packaging and creative sized for every placement.
READ MORERetain
Performance benchmarks
Day 0
SoLV Weed Dispensary0.00
Direction Requests291
1 Month
SoLV Increase- Weed Dispensary100.00
Direction Requests Increase+100%
Day 0
SoLV Weed0.00
Direction Requests709
12 Month
SoLV Increase- Weed59.62
Direction Requests Increase+49.08%
Day 0
SoLV Weed Dispensary0.00
Direction Requests181
3 Month
SoLV Increase- Weed Dispensary93.37%
Direction Requests Increase+32.51%
Day 0
SoLV Weed Dispensary0.00
Website Visits291
1 Month
SoLV Increase- Weed Dispensary99.17
Website Visits Increase+100%
The plans
Both plans list every module they fold in, in full. Pricing is scoped to your locations — talk to a rep to get yours.
Most Popular!
Guaranteed results
Modules included
Full Suite
Guaranteed Results + Boost your retention
Modules included
Single-location dispensaries · multi-location dispensaries and MSOs · delivery dispensaries.
A patient with a new recommendation opens the map, types "dispensary near me" and gets a very short list. The Department of Health lists 10 base retail permits and 19 satellite locations, 29 retail locations for the whole state, so a patient has only a few places to fill that recommendation. A cannabis marketing agency Louisiana retailers hire has to put your location first on that list. Dispenza ranks every location on its own, puts your live menu on a domain you own, and builds each plan to the state's advertising rules.
Louisiana's program is medical, and the rules for selling it changed recently. The Department of Health has regulated the program since August 1, 2022, and Act 693 of 2024 moved retailers from the Board of Pharmacy to the department. The department began regulating retail sites on January 1, 2025. The statute now speaks of retail permits and permit holders, and the department's rule of retailers, rather than marijuana pharmacies.
The advertising picture changed too. The old Board of Pharmacy rule, §2459, barred marijuana pharmacies from advertising "through any public medium", including the internet and social media. The Board repealed it in the Louisiana Register of October 2023 (LR 49:1722). The current statute, R.S. 40:1046, and the department's January 2026 retailer rule contain no advertising section. Paid ads are still limited by the ad networks themselves, which restrict cannabis promotion by policy. So the work centers on the channels a retailer can run every day: its Google Business Profile, its own site and consent-based email and SMS. Louisiana dispensary SEO works on the first two.
The structure rewards ranking. Base permits are capped at 10 and the department says no new base permits may be issued at this time. A permit holder may open a satellite after 3,500 active, qualified patients are identified in its region, with no more than two satellites each and 30 locations in total. Every new location is a new pin to rank. The NorCal Holistics case page prints a 50% reduction in Weedmaps spend beside a #1 local search ranking, which is the trade a local market rewards: own the map, lean less on the marketplace.
Most dispensaries rent their marketing from four vendors and hope the pieces talk to each other. They rarely do.
You know the rules you sell under better than any agency does, so this page does not restate them. If you want the references, both are in the library: dispensary advertising rules by state and cannabis marketing compliance.
Your stack is rented from four vendors.
A marketplace listing, a menu vendor, a loyalty or SMS tool and a generic retainer, each with its own login. Fix: one platform (SGEN) and one agency, with the site, the menu and the campaigns in one place.
Local SEO is an upsell tier elsewhere.
The work that puts you in the local pack for "Dispensary Near Me" is often gated behind the top plan. Fix: ranking work is included from the first dollar. Localized on-page SEO, 100+ off-page profiles and Google Business Profile management are in both plans.
Menu traffic leaks to marketplaces.
A shopper who finds your store on a third-party listing is that listing’s customer. Fix: menu-connected SGEN sites keep the order on your domain, with staff updating the menu themselves.
Four invoices, four account managers.
Nobody owns the result. Fix: one point of contact, one monthly report showing what ran, what it cost and what it returned.
Web design and development are included — no separate build fee.
Local SEO, menu-connected websites, email, SMS and loyalty under one contract.
New Frontier Data (2026-06-21) put one operator’s cost per new customer at about $23. So we manage the channel that costs the least per visit: the local pack.
Our currency is Share of Local Voice (SoLV) for "Dispensary Near Me" — the share of local-pack visibility your store holds for that search across its trade area, reported with its window and case page.
A free read of the map
Send the store address through the demo form. We read where the location sits for "dispensary near me" across its radius, measured as Share of Local Voice, at no cost and with no obligation. That shows whether a location already holds the pack.
One page set per location
A base location and its satellites run on one domain on SGEN, with one page set per location and one Google Business Profile per pin. Patients see the menu, hours and deals for the location they picked, and staff at each one edit their own page. A new satellite is added on the same platform without a rebuild. Details of the on-page work are on our dispensary SEO service.
Monthly upkeep, per pin
Each listing gets the same checklist each month, from categories, hours and photos to products, Q&A, posts where policy allows and replies to every review. Citations are built per address across 100+ off-page profiles, so each pin carries one consistent name, address and phone. Each location also gets pages written for how patients near it search, and its menu categories are indexable.
One report and the retention channels
Every month brings one view with a row per location, showing local rank, Share of Local Voice for "Dispensary Near Me", phone calls, direction requests and orders. Email, SMS and loyalty can run under the same contract, with one customer record across locations. That is dispensary marketing Louisiana patients can find without a marketplace in the middle.
Start with access. Each location needs its own Google Business Profile. Bring the store list and the current site for each location. If you hold a base permit and satellites, list every location, even if you plan to start with one.
The timeline is written down rather than promised in a call. Your agreement names the keywords, the radius for each location and the window for the written top-3 local ranking guarantee, all fixed before signature. The guarantee terms explain how that works.
Some conditions change the approach. Two permit holders share Region 1, while Regions 2 to 9 have one each. A satellite that opens later needs its own profile, page and citations. Platform policies on paid cannabis ads still apply, whatever the state rules say.
Budget follows location count. Pricing is scoped to your locations, so a contract can start with the locations that need ranking help and add the rest later. Both plans list every module they include. See how dispensary marketing pricing works for the two plans.
For a Louisiana retailer, that means every location ranked separately, one site behind all of them and one report that compares them, under one contract.
If you're ready to find out which of your locations lead their area and which trail, pick a time on the demo calendar; whoever is free first takes the call.
New to hiring an agency? Read the dispensary marketing guide or browse all dispensary marketing guides.
How does a cannabis marketing agency Louisiana retailers hire tailor the work to each location?
Each location is ranked on its own. It gets its own Google Business Profile, its own page set on the shared SGEN domain and its own citations per address, and it appears as its own row in the monthly report. A satellite in another town is treated as a separate local pack, not as part of the base location.
What drives the cost of a cannabis marketing agency Louisiana retailers use?
Mostly the number of locations and the plan. Pricing is scoped to your locations. MARKETING Pro covers ranking and the site, while Full Suite Enterprise adds the retention channels: email, SMS and loyalty. Every module in both plans is listed in full.
Why would a cannabis marketing agency Louisiana retailers hire put the map first?
Because the map is where patients choose a retailer. The Department of Health lists 29 retail locations statewide and says no new base permits may be issued at this time, so patients have only a few licensed options. Whichever location ranks first in that small set is the one that hears from them first.
Is the work ongoing once a location ranks?
Yes. Profiles, review replies and citations are worked every month as a standing program, not as a one-time cleanup. Quarterly reviews compare the locations side by side, move budget and set the next 90 days. When a new satellite opens, its profile is worked to the same monthly checklist.
Can you handle a base location and two satellites?
Yes. The structure is the same one used for multi-location operators: one domain on SGEN, one page set per location and one Google Business Profile per pin. A satellite added later is cloned from the existing setup with its own address and menu, so it does not need a separate build.
Book straight into the calendar. Bring your store count and your address; you leave the call with a quote scoped to your locations and the guarantee terms to read before you sign.
More markets
Every market page is written to its own store count and its own map, and the guarantee is written to yours.
Where the doors are, by permitted medical marijuana retailer locations (base permits + satellite locations); LDH states retailers are 'referenced as such and not as dispensaries': Baton Rouge 2, New Orleans 2, Bossier City 1, Covington 1, Hammond 1, Harvey 1, Houma 1, Jennings 1, Kenner 1, Lafayette 1, Lake Charles 1, Leesville 1, Mansura 1, Metairie 1, Monroe 1, Morgan City 1, Natchitoches 1, New Iberia 1, Opelousas 1, Pineville 1, Prairieville 1, Ruston 1, Shreveport 1, Slidell 1 and 2 more. Every number here is counted from Louisiana Department of Health (LDH), Cannabis Program - Medical Marijuana page, tables 'Medical Marijuana Retailers - Base Permit (maximum 10)' and 'Medical Marijuana Satellite Locations (maximum 20)', read 2026-09-10. If your city is on that list, the fight for its map is already running.
Long-term relationships built on trust, transparency, & results
We get it, the digital marketing and cannabis industries don't always have the most dependable people to rely on. That's why at Dispenza, we back up what we say with results.